SERIES MADE SIMPLE

Building a Business in the Virtual World

by James FISCHER
978-1-4222-2913-2. ea vol: 64p. (Young Adult Library of Small Business and Finance Series). chart. diag. further reading. glossary. illus. index. photos. reprods. websites. Mason Crest. 2013. lib. ed. $22.95; ebk. $28.95.
COPY ISBN
Gr 5–9—This series aims to give advice about starting a business to middle or high school aged students, but the skills and advice rendered are transferable to adults. These five volumes cover many aspects of business, from making a plan to marketing your business in the virtual world. The texts are written in a positive and encouraging tone. Short chapters with bold headings and the large unintimidating font add to their accessibility. The authors freely address the challenges and pitfalls of making a business successful, as well as the rewards. Some of the same stock photos are used in multiple volumes, and the titles do suffer from some editing issues. For example, a sidebar of information found on page 14 of Keeping Your Business Organized is repeated verbatim on page 15.
Reviewed by Christina Dorr , Nov 01, 2013

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