SERIES MADE SIMPLE

Understanding Advertising

. 9781543527070. Micklos Jr., John. Understanding Propaganda. ISBN 9781543527056.ea vol: 32p. (Cracking the Media Literacy Code). further reading. glossary. index. photos. websites. Capstone. Aug. 2018. lib. ed. $27.99.
COPY ISBN
Gr 3–6—In today's world being barraged with media has become the norm; being media literate has therefore become essential for students. Advertising, propaganda, social media, and the news are explored here, both historically and currently, with an emphasis on the effect of modern technology. These topics are presented in a balanced manner. The authors aim to grow children into discerning, media-literate youngsters adept at making informed choices and opinions with their media experiences. To that end, readers are encouraged to think critically and to check the credibility of sources. Coverage is multinational, citing detailed examples from China, Russia, Iraq, and Germany in addition to the United States. The illustrations and formatting have kid appeal.
VERDICT A necessary purchase for preparing children to navigate today's media-rich landscape.

Be the first reader to comment.

Comment Policy:
  • Be respectful, and do not attack the author, people mentioned in the article, or other commenters. Take on the idea, not the messenger.
  • Don't use obscene, profane, or vulgar language.
  • Stay on point. Comments that stray from the topic at hand may be deleted.
  • Comments may be republished in print, online, or other forms of media.
  • If you see something objectionable, please let us know. Once a comment has been flagged, a staff member will investigate.


RELATED 

Get connected. Join our global community of more than 200,000 librarians and educators.