June 23, 2017

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Simon & Schuster’s Muslim Children’s Book Imprint to Launch in 2017

Today, Simon & Schuster announced a new children’s imprint, Salaam Reads, and its intention to provide fun, compelling books for Muslim children that are also entertaining and enriching for a larger audience. As part of the announcement, Jon Anderson, president of Simon & Schuster Children’s Publishing, called the 3.3 million Muslims in the U.S. “an underserved literary market.”

See the full press release below.

FOR IMMEDIATE RELEASE

SIMON & SCHUSTER CHILDREN’S PUBLISHING TO LAUNCH MUSLIM CHILDREN’S BOOK IMPRINT

Salaam Reads to Publish Books for Young Readers of All Ages

New York, New York, February 25, 2016—Simon & Schuster Children’s Publishing announced today that it will launch Salaam Reads, believed to be the first imprint at a major publisher focused on Muslim characters and stories.

Salaam Reads will introduce readers of all faiths and backgrounds to a wide variety of Muslim children and families, and offer Muslim kids an opportunity to see themselves reflected positively in published works. The imprint, which takes its name from the Arabic word for “peace,” plans to publish books for young readers of all ages, including picture and chapter books, and middle–grade and young adult titles.

Salaam Reads will reside within the larger Simon & Schuster Books for Young Readers imprint, led by publisher Justin Chanda and executive editor Zareen Jaffery. The imprint plans to publish a minimum of nine titles per year for all ages.

“There is an incredible range of cultural and religious traditions among Muslims in the United States and across the globe, illustrating that there is no one way to be Muslim,” said Jaffery. “Our aim with the Salaam Reads imprint is in part to provide fun and compelling books for Muslim children, but we also intend for these books to be entertaining and enriching for a larger non-Muslim audience.”

“There are 3.3 million Muslims in the United States, 1.6 billion in the world, and they are an underserved literary market,” said Jon Anderson, President of Simon & Schuster Children’s Publishing. “Children’s books are a fantastic way to get to know our local and global Muslim neighbors. Simon & Schuster is thrilled to offer a home to books that share the stories of Muslim children, in all their diversity. ”

Salaam’s first list will launch in 2017, and the initial acquisitions include four debut children’s book authors.

ABOUT SIMON & SCHUSTER CHILDREN’S PUBLISHING

Simon & Schuster Children’s Publishing, one of the leading children’s book publishers in the world, is comprised of the following imprints: Aladdin, Atheneum Books for Young Readers, Beach Lane Books, Libros para niños, Little Simon®, Margaret K. McElderry Books, Paula Wiseman Books, Simon & Schuster Books for Young Readers, Simon Pulse, and Simon Spotlight®. While maintaining an extensive award-winning backlist, the division continues to publish acclaimed and bestselling books for children of all ages. In addition to numerous Caldecott, Newbery, and National Book Award winners, Simon & Schuster publishes such high-profile properties and series as Eloise, Olivia, Raggedy Ann & Andy™, Henry & Mudge®, The Hardy Boys®, Nancy Drew®, the Dork Diaries series, the Mortal Instruments series, Mike the Knight, and the original Cupcake Diaries and Creepover series. For more information about Simon & Schuster Children’s Publishing, visit our website at www.simonandschuster.com.

Simon & Schuster, a part of CBS Corporation, is a global leader in the field of general interest publishing, dedicated to providing the best in fiction and nonfiction for consumers of all ages, across all printed, electronic, and audio formats. Its divisions include Simon & Schuster Adult Publishing, Simon & Schuster Children’s Publishing, Simon & Schuster Audio, Simon & Schuster Digital, and international companies in Australia, Canada, India, and the United Kingdom. For more information, visit our website at www.simonandschuster.com.

 

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