November 22, 2017

The Advocate's Toolbox

“Divergent,” “Fancy Nancy” Among Popular HarperCollins Ebooks from MackinVIA

1506-HarperCollins-Ebooks-MackinVIAVeronica Roth’s Divergent (2011) Jane O’Connor’s Fancy Nancy (2005), and Sara Shepard’s Pretty Little Liars (2006) are just a few of the digital HarperCollins titles making a hit with nearly nine million pre-K–12 public and private students and their educators worldwide through a partnership between Mackin Educational Resources and HarperCollins, brokered more than a year ago.

Available to download starting last fall through Mackin’s digital content management system MackinVIA, the titles are included in HarperCollins’ library of 18,000 ebooks and represent about five percent of the digital titles MackinVIA offers in its educational library. Authors Dan Gutman, James Frey, and Mindy McGinnis are also part of this recent addition, and Harper Lee’s Go Set A Watchman (HarperCollins, 2015) will be added upon its publication this July.

“Since the release of MackinVIA, Mackin’s proprietary digital content management system, customers have been requesting these popular titles in ebook format from us,” says Randal Heise, owner of Mackin. “As a company policy, Mackin strives to continually meet the needs of its customers so we are quite happy to be able to have this content added to our list and make these highly sought-after titles available.”

Read the full press release.                                                 

Mackin’s First Year Offering HarperCollins’

18,000 eBook Titles Proves Positive For Schools

 Year-old agreement affirms Mackin’s position as a major provider of preferred content to enhance K-12 literacy.

BURNSVILLE, MN (May 28, 2015) – Mackin Educational Resources announced that nearly one year after having formed a strategic partnership with HarperCollins Publishers, the inclusion and offering of their 18,000 eBook titles for PK-12 students has been a major success.

Made available to all MackinVIA customers last fall, the publisher’s high-interest, bestselling eBook titles were a welcome addition to the nearly 350,000 digital titles Mackin offers. True to the company’s nature, Mackin diligently seeks out these types of partnerships with eBook publishers at all levels, to continue to expand their catalog of digital offerings, and be an all-inclusive provider of educational resources for their customers. With HarperCollins being one of the largest publishers in the world, and the provider of so many popular titles in the market, Mackin is thrilled to have this partnership in place.

“Since the release of MackinVIA, Mackin’s proprietary digital content management system, customers have been requesting these popular titles in eBook format from us. As a company policy, Mackin strives to continually meet the needs of its customers so we are quite happy to be able to have this content added to our list and make these highly sought-after titles available.” stated Mackin Owner, Randal Heise.

As the adoption and purchase of digital content continues to dominate the educational landscape, Mackin remains at the forefront of this movement providing solutions that help students and educators access, integrate and utilize quality digital content within these schools. Today, nearly 9 million students and educators, worldwide, use eBooks, audiobooks, digital databases and videos provided by Mackin and the numbers continue to grow rapidly.

Among the most popular offerings are Divergent, Pretty Little Liars, Fancy Nancy, Red Queen, Dorothy Must Die, Pete the Cat, and Big Nate. Many will also recognize the works of beloved authors Dan Gutman, James Frey, Katherine Applegate and Mindy McGinnis. Alongside their continued successful run of selling print and digital copies of Harper Lee’s To Kill A Mockingbird, adding Go Set A Watchman in July is greatly anticipated and may prove to be one of this year’s most exciting additions to an already remarkable list of titles. All HarperCollins titles are hosted on the MackinVIA platform and are available with 26-checkout lends.

Lauren Barack About Lauren Barack

School Library Journal contributing editor Lauren Barack writes about the connection between media and education, business, and technology. A recipient of the Loeb Award for online journalism, she can be found at www.laurenbarack.com.

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