SPONSORED BY: Annick Press, Random House Listening Library, Egmont USA, and School Library Journal
EVENT DATE AND TIME: Wednesday, October 2, 2013, 3:00 – 4:00 PM ET/12:00 – 1:00 PM PT
Register Now!
Learn about fall’s collection of new books for boys during this School Library Journal webcast event. From illustrated books to chapter books, and even audio books topics will range from superheroes to farmers, and then some! Attendees will learn some tips to promote and support genres that boys like, including comic books, graphic novels, sports, and nonfiction, as well as some ideas for creating reading role models and communities for boys grades K-12. If you want ways to get books in the hands of your guys this session will inspire you.
Join us for our Books for Boys webcast to be sure you have the latest releases ready for your readers. Our featured panelists from Annick Press, Random House Listening Library and Egmont USA will discuss genre trends, hot new releases, and upcoming titles.
Panelists
Cheryl Herman – Marketing Director, Random House Listening Library
Cheryl Herman is the Marketing Director for BOT & Listening Library. She began her career in book publishing with the literacy agency, Curtis Brown, Ltd. shortly after graduating from Williams College. She has been marketing to public libraries and schools for 17 years, the past 13 of which have been focused on audiobooks. In 2009, she launched the Guys Listen initiative with Jon Scieszka, former National Ambassador for Young People’s Literature, which helps motivate guys to become lifelong readers.
Margaret Coffee – Marketing Director, Egmont USA
Margaret Coffee is sales and marketing director at Egmont USA. She has more than 25 years of experience in publishing. She has held sales positions at Albert Whitman, Scholastic, Candlewick and Penguin and worked in children’s book marketing at Dutton.
Paula Ayer- Editor, Annick Press
Paula Ayer joined Annick Press’s Vancouver office in 2009, after completing the Masters in Publishing program at Simon Fraser University. She has edited a variety of books for children and adults, translated a series of YA novellas, and written for magazines and the web.
Moderator
Ed Spicer- Editor
Can’t make it on October 2nd? No problem! Register now and you will get an email reminder from School Library Journal post-live event when the webcast is archived and available for on-demand viewing at your convenience!
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I realise the event, Books for Boys, October 2, is in America, and I am in Britain, but I have to say it, politically incorrect and sexist though it may be – what on earth do three women, intelligent though they may be, know about what teenage boys like to read? Whisper it gently, ladies – BUT YOU AREN’T MALE! What next – a self help guide for women going through the menopause, perhaps written by a gay man? Boys don’t read, BECAUSE THEY SEE IT AS GIRLY, and three women, however worthy their intentions, trying to persuade them otherwise, is simply NOT going to work! I await the knock on my door from the thought police…